Max Factory Announces Avengers and Guyver Figmas

Max Factory announced it would enter the Marvel movie figure market with a line of Figma figures based on the previous year’s Avengers film, following Bandai’s S.H.Figuarts Iron Man and War Machine figures already scheduled for a May release. Prototypes for Captain America, Hulk, Thor, and an attempt at the Iron Man Mark VII design had been shown at that year’s Winter Wonder Festival, alongside the announcement of a Guyver I figure. Pricing and release dates for the new figures remained unannounced.